Exterior Sign Trends for 2022
Exterior Sign Trends for 2022
Exterior signage is only ever limited by our imagination. With new advances in lighting, substrates and vinyl, exterior signage continues to evolve with new designs. One area gaining popularity is building wraps. Using walls and other architectural portions of a building can be a very effective way to grow brand awareness. Using vinyl wraps can be eye catching, unique and set a business apart from competitors.
There are several manufacturers that produce vinyl appropriate for an exterior architectural setting. Concrete and brick are the most common and provide great foundations for vinyl applications. Steel and aluminum are also perfect for a wrap. These vinyls adhere onto the surface and will not be affected by the wind or weather. An experienced installer will be able to work the vinyl adhesive so that it appears to be painted onto the surface.
Once installed they are maintenance free. Unlike mesh banners or other options, using vinyl for a building wrap ensures the branding message will last for the long haul.
Wraps on buildings can be small accent pieces that draw attention to a more formal sign or location on the building. Using vinyl on canopy structures can enhance a larger channel letter sign. Smaller accent vinyl can be used as a less expensive option to promote multiple businesses sharing common space like a parking garage. When tastefully designed it can dress up very boring spaces.
Larger building wraps can be very impactful with amazing graphics. Adding this to another side of your building can create curiosity and draw attention to your brand. Large building wraps are gaining popularity, but are still unique, providing an eye-catching draw for your brand that others around won’t have yet. Shared on social media, building wraps create an even greater impact for your brand. Reinforcing your brand with a building wrap can create a cohesive exterior sign package.